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Selfie

An hilarious 60 seconds animated "sketch" on the most viral obsession of the moment.

0 – 5 | 2014 | Animation | Satire | Selfie | UK | 2014

From the “mirror stage” of Lacanian memory, to the Renaissance portraits, to analog self-portraits, to serial auto-representation in the age of hyper-documentality, the “selfie” has a great history ahead, today also an effectively format uset by multinational companies as direct branding on advertising, see Coca Cola’s recent “Share a Coke” campaign and alleged Samsung’s most twitted selfie of all time in occasion of the last Academy Awards. The thread that connects these modes of self-representation – which some regard as a kind of “iconodule onanism” – is obviously linked to the myth of Narcissus who drowned by chasing his own reflection in the water called by the voice of the nymph Echo.

One could write entire treatises on this phenomenon and it is very recent the stance of the American Psychological Association (APA) which has even coined the term “selfitis” to describe this alleged new disorder. Whatever you may think, let’s enjoy this short animation created by English illustrator Andy Martin for Pictoplasma’s #CharacterSelfie project, which ironically shows us the successive transformations of our own image as we were some madden Proteus. We did laugh a lot.

Tommaso Fagioli

Tommaso Fagioli

Tommaso Fagioli

Founder, creative director, curator @ Good Short Films. Fond of great stories, great thinkers, great booze. My motto is, your motto.

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